Haven't created an account yet? Please refer to here for detailed instructions before you move on to the next steps.
1. Please go to the Settings.
2. Please navigate to the HawkSearch section and click on Configure.
3. Please select Yes in Enabled.
4. Please enter the domain of the environment you want to configure.
In order to view reports in specific HawkSearch environment, please enter the corresponding domain into the Domain field:
If you are not sure about the environment you want to configure, please go back to HawkSearch’s dashboard and check the URL.
5. Please enter your Hawk engine's API key.
You can find your API key in HawkSearch by:
For those utilizing a multi-engine management structure, we kindly ask you to select the checkbox next to Group API Key and then input your group API key (i.e., the API key of the parent or corporate/control engine). If you happen to have multiple Group API Keys, you can conveniently separate them using a comma, like so:
[<group API key 1>, <group API key 2>, <group API key 3>, <group API key 4>]
6. Please click Save
7. Please go to HawkSearch in the left navigation and see your advanced report in action!
The "Daily Searches" report presents a clear picture of your website's internal search activity over a specified date range. It comprises a detailed line graph and a corresponding table, showcasing daily search counts. This report can help you with:
The "Top Queries" report provides an insightful snapshot of your search activity within a specified date range. It includes a dynamic line graph and a comprehensive table, allowing you to track and analyze search behavior. This report can help you with:
**Please click on the table to visualize the trends of different query**
The "Daily Spelling Suggestions" report shows you the number of times the "Did You Mean" match was recommended on the site or the keyword was autocorrected based on your account settings. This report can help you with:
The " Queries with Poor Results " report provides data about the keywords that the user is looking for and not finding results on the site. It lets you know what related products or content users expect to see on your site and allows you to fine tune the search results accordingly. This report can help you with:
The " Conversion Tracking Summary" report provides granular insights into how specific search terms influence user conversions, bridging the gap between site interaction and profitability. It offers invaluable data, guiding optimization of your offerings and user engagement strategies. This report can help you with:
The " Conversion Tracking List " report offers a deep dive into how specific search terms directly influence conversions over a defined date range. It delivers a detailed view of user search behaviors, linking keywords to specific order values, thus providing actionable insights to enhance profitability. This report can help you with: