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Veteran Bridgeline Executive to Lead New Channel Partner Program & Strategic Alliances
BURLINGTON, Mass., Feb. 28, 2019 (GLOBE NEWSWIRE) -- Bridgeline Digital, Inc. (NASDAQ:BLIN), a provider of cloud-based Web Content Management, eCommerce and Marketing Automation software, announced today that Tom McGourty will serve as EVP of Partnerships and Strategic Alliances. In this role, McGourty will act as an executive-level ambassador to new Bridgeline customers, as well as spearhead the expansion and continuum of the company's channel partner program.
McGourty most recently held the title of EVP of Business Development during his decade-long tenure with the digital experience platform provider. With the recent asset acquisition of Celebros' search product and impending asset purchase of Stantive's OrchestraCMS, the Unbound product suite offering continues to expand. Moreover, Bridgeline's customer base will grow with the addition of over 100 new customer partners. McGourty's new position ensures proper executive sponsorship for all valued customers to ensure we understand their needs and innovate our products to create the most value possible. Tom will organize and lead user conferences and establish other channels for communication across our larger network of customer partners to further drive value and foster innovation.
Additionally, Tom's deep knowledge of the Unbound platform, as well as his longstanding relationship with Bridgeline's customers, uniquely qualifies him to build a network of strategic partners to support the company as it continues to grow through both strategic acquisitions and organically-gained new business. The Unbound Partner Channel will consist of partners of varying capacities, including agencies with implementation and strategy experience as well as technology partners with complimentary technology offerings that could add incremental value to the digital experiences powered by the Unbound platform.
"I am excited to be leading Bridgeline's partner channel initiative during this time of exponential growth and progress at the Company," said McGourty. "The Unbound platform, strengthened by the addition of AI-powered technologies and backed by a strong network of partners, is a true end-to-end solution that will continue to provide our customers with a digital experience unlike any other."
"Tom is an industry veteran with exceptional insight as to market trends and our current customer needs," said Ari Kahn, President and CEO of Bridgeline. "That experience, combined with our expanded product offerings and the expansion of our partner channel, is a game-changer for the Unbound platform and Bridgeline's customers."
About Bridgeline Digital
Bridgeline Digital, The Digital Engagement Company™, helps customers maximize the performance of their complete digital experience - from websites and intranets to online stores and marketing campaigns. Bridgeline's Unbound (formerly iAPPS) platform deeply integrates Web Content Management, eCommerce, eMarketing, Social Media management, and Web Analytics to ensure marketers deliver digital experiences that attract, engage and convert their customers across all channels. Headquartered in Burlington, Mass., Bridgeline has thousands of quality customers that range from small- and medium-sized organizations to Fortune 1000 companies. To learn more, please visit www.bridgeline.com or call (800) 603-9936.
EVP of Product & Solutionspress@bridgeline.com