A keyword is a word or phrase that is used to describe the content or subject matter of a webpage, document, or piece of content. Keywords are used in search engine optimization (SEO) to help search engines understand the topic and relevancy of a page, and to improve its ranking in search engine results pages (SERPs).

Woorank's Keyword Tool is a feature that helps research and analyze keywords for websites, providing information such as search volume, competition, relevance and alternative keyword suggestions to drive traffic and improve search engine ranking.

Woorank's Leadgen Tool is a feature that generates leads by collecting information from website visitors via a form. It helps businesses understand customer needs and improve lead generation efforts.

Woorank's Site Crawl scans and analyzes a website's structure, content, and technical elements, providing a report on performance and improvement recommendations, such as fixing broken links and optimizing images, to ensure website accessibility and search engine optimization.

Woorank's Website Review is an analysis tool that evaluates a website's performance, optimization, design, mobile responsiveness, speed, content quality, and social media presence. It provides a score, strengths and weaknesses, and improvement recommendations. Its goal is to help website owners and marketers understand the website's performance and ways to improve it.