• Jan 08, 2015
  • Quinn Murphy

iAPPS Digital Engagement Platform to Power Website for Non-Profit Academic Association

Bridgeline’s proven track record developing complex eCommerce solutions on the iAPPS Platform secures selection.

BURLINGTON, Mass., Jan. 8, 2015 (GLOBE NEWSWIRE) -- Bridgeline Digital, Inc. (NASDAQ:BLIN), a provider in cloud-based Web Content Management, eCommerce and Marketing Automation software, announced that a non-profit academic association selected the iAPPS Digital Engagement Platform to power its next generation, mobile-friendly website. The Association offers procurement services to public school districts, educational service districts, state agencies, counties, cities, and colleges throughout the Pacific Northwest. In order to take advantage of the platform’s all-encompassing digital marketing capabilities, the Customer signed an agreement which includes licenses for iAPPS Content Manager, iAPPS Commerce, iAPPS Marketier, and iAPPS Analyzer.

The Customer required a new eCommerce presence to replace its legacy system. The Association selected Bridgeline for its proven ability to leverage the marketing capabilities integrated within the iAPPS Platform to launch highly-customizable, enterprise-grade web solutions. Bridgeline’s professional services team will develop a new web presence for the Customer that incorporates several innovative eCommerce features, including multi-shopping cart management, punch-out support, multi-level approval processing and more.

“This engagement further establishes the iAPPS Platform as an all-encompassing Web Experience Management (WEM) solution that adapts to organizational needs, rather than the other way around,” said Thomas Massie, President & CEO of Bridgeline. “We believe the responsively designed solution will become an exemplary web model for purchasing agencies in education and other industries.”

About Bridgeline Digital

Bridgeline Digital, The Digital Engagement Company™, helps customers maximize the performance of their full digital experience - from websites and intranets to online stores and campaigns. Bridgeline's Unbound (formerly iAPPS®) platform deeply integrates Web Content Management, eCommerce, eMarketing, Social Media management, and Web Analytics to help marketers deliver digital experiences that attract, engage, nurture and convert their customers across all channels. Headquartered in Burlington, Mass., Bridgeline has thousands of quality customers that range from small- and medium-sized organizations to Fortune 1000 companies. To learn more, please visit www.bridgeline.com or call (800) 603-9936.

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