• Feb 04, 2015
  • Quinn Murphy

Bridgeline Digital Enters iAPPSds Licensing Agreement with Leading North American Pet Care Franchise

iAPPSds to power micro-websites for over 150 franchise locations across North America.

BURLINGTON, Mass., Feb. 4, 2015 (GLOBE NEWSWIRE) -- Bridgeline Digital, Inc. (NASDAQ:BLIN), a provider in cloud-based Web Content Management, eCommerce and Marketing Automation software, announced that it has signed a multi-year licensing agreement with a leading North American pet care franchise. Once deployed, the highly scalable iAPPSds platform will power over 150 of the franchise’s locations across North America. The franchise selected Bridgeline for its all-encompassing digital marketing solution and ability to offer digital strategy services to franchisees through the iAPPS Success Group (iSG).

“This customer requires a highly scalable web engagement platform to power its growing franchise-base,” stated Thomas Massie, Bridgeline Digital’s Chief Executive Officer. “iAPPSds offers an intuitive, easy-to-use web solution for each of the franchise’s locations. Through its innovative engagement features, iAPPSds will help local owners attract new customers and take advantage of critical local marketing strategies. While, at the corporate level, they have complete brand control.”

iAPPSds deeply integrates web content management, eCommerce, eMarketing, Social Media management, and web analytics capabilities into a unified platform. This provides a centralized digital engagement platform for organizations that need to offer their dealer networks access to a high performing local micro-website that they can personalize, use to execute local marketing initiatives, measure results with analytics, and even drive ecommerce initiatives. At a corporate level, iAPPSds provides superior brand control and enables corporate marketing teams the ability to make marketing content available to their dealer network local micro-websites.

About Bridgeline Digital

Bridgeline Digital, The Digital Engagement Company™, helps customers maximize the performance of their full digital experience - from websites and intranets to online stores and campaigns. Bridgeline's Unbound (formerly iAPPS®) platform deeply integrates Web Content Management, eCommerce, eMarketing, Social Media management, and Web Analytics to help marketers deliver digital experiences that attract, engage, nurture and convert their customers across all channels. Headquartered in Burlington, Mass., Bridgeline has thousands of quality customers that range from small- and medium-sized organizations to Fortune 1000 companies. To learn more, please visit www.bridgeline.com or call (800) 603-9936.

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